North America Hot Dogs and Sausages Market is expected to reach US$ 20,676.34 million by 2030

Rising Preference for Convenience Food Products

According to our latest market study titled “North America Hot Dogs and Sausages Market Forecast to 2030 – COVID-19 Impact and Country Analysis – by Type and Distribution Channel,’’ the North America hot dogs and sausages market size is expected to grow from US$ 15,373.13 million in 2022 to US$ 20,676.34 million by 2030; it is expected to register a CAGR of 3.8% from 2022 to 2030.

Convenience food is rapidly gaining popularity among the working population and teenagers. The demand for convenience foods such as packaged meat products, including hot dogs and sausages, has surged owing to busy lifestyles, increasing demand for on-the-go food products, and rapid urbanization. The increasing demand for protein-rich food and changes in food habits and meal patterns further boost the demand for convenience food. According to the US Department of Agriculture, consumer demand for convenience food surged, becoming the American staple food.

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The growing popularity of eating on the go, during commutes, or at the workplace, has propelled the demand for portable and easily consumable food. Due to the busy lifestyle, the minimum time spent on cooking has also fuelled the demand for convenience and on-the-go food products such as hot dogs and sausages. The availability of a wide range of hot dogs and sausages food options catering to various tastes and dietary preferences has further surged its demand. Thus, the rising preference for convenience food products drives North America hot dogs and sausages market growth.

Bar-S Foods Co, Carolina Packers Inc, Conagra Brands Inc, Hormel Foods Corp, Johnsonville LLC, Kunzler & Co Inc, Smithfield Foods Inc, The Kraft Heinz Co, Tyson Foods Inc, Vienna Beef Inc, are the key players operating in the North America hot dogs and sausages market. These companies are developing innovative products to sustain the market, which also helps expand the North America hot dogs and sausages market. For instance, HC Companies Inc launched new biobased growing containers, “Biopax,” to the market. Such strategic development initiatives are expected to drive the North America hot dogs and sausages market growth in the region during the forecast period.

Impact of COVID-19 Pandemic on North America Hot Dogs and Sausages Market

The US was one of the most adversely affected countries by the COVID-19 pandemic. In North America, the US recorded the highest number of COVID-19 confirmed cases, followed by Mexico. Due to the pandemic, manufacturers had to stop their operations and shut down manufacturing facilities due to labor shortages. Furthermore, numerous convenience stores were shut down due to lockdowns to prevent the spread of SARS-CoV-2 across the country. Low-income and mid-income consumers faced financial difficulties in the initial months of 2020 owing to the economic recession caused by the COVID-19 pandemic. As a result, people only purchased groceries, critical medical products, and primary essential products, which led to a decline in the sales of hot dogs and sausages. However, many businesses recovered as governments of various countries eased the restrictions imposed after the initial months of lockdown in 2020. The introduction of the COVID-19 vaccine further improved the situation, leading to increased business activities across North America. Manufacturers overcame the demand and supply gap as they were permitted to operate at total capacity. All these factors positively impacted the North America hot dogs and sausages market growth.

In 2021, the North America hot dogs and sausages market revived as governments of several countries in the region took multiple recovery measures, such as vaccination drives. Further, the reopening of manufacturing units is expected to provide an impetus for the market growth in the coming years.

The report segments the North America hot dogs and sausages market as follows:

Based on type, the North America hot dogs and sausages market is segmented into pork, beef, chicken, and others. By distribution channel, the market is segmented into supermarkets & hypermarkets, convenience stores, online retail, and others.

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